HOW LONG SHOULD YOUR VIDEO BE?
The presentation/script shouldn’t be less than 30 seconds and shouldn't be more than 90 seconds for the finished production. If your presentation is longer than 90 seconds there will be an additional charge of $50 for each increment of 30 seconds over 90 seconds.
A minute is a good goal for various social media and online uses as well as the general audience attention span. Uses for this video include: websites, email links, social media, crowd-funding, job seekers, blogs, live presentations, YouTube, etc.
YOUR SCRIPT
Keep in mind people want to hear and see your passion and make a connection with you, your organization, product or service. It’s important to make sure your message is conversational and not too technical. Read your script out loud to get a sense of timing and friendly tone. Be sure to inject your personality and have fun.
RECORDING YOUR PRESENTATION
Expect to take around 20 minutes to record your presentation. There will be a teleprompter available to use. Please email us your script a day in advance so we can have it loaded into the prompter for you.
We will record you doing your presentation a few times and from varied camera focal lengths (some closer and some wider). If you make a mistake, it’s no problem to stop and start again. Tweaks during presentations are common and expected, though it’s best to be consistent with the content delivery from take to take. We may even have some wording thoughts for you as you present.
LOGOS/IMAGES
Please email in advance or bring high quality logos, images, or photos you’d like to have in your spot. The highest resolution you have is needed and a minimum of 1900 pixels for the longest side of the image. We recommend not to bring more than 8 photos or images and know they may not be all used.
ON-SCREEN GRAPHICS
You may want to consider a few important points for clarification as on-screen graphics. You may email them in advance, bring them electronically, or printed. We’ll have some video friendly fonts to choose that will best match your branding. Thoughts for those may include:
- product or service lists
- specials
- quotes
- content points for emphasis
- contact information (i.e. website)
- your name and title
BACKGROUNDS
We will have several backdrops to choose from — white, black, red, gray, blue and black fabric or a bookcase. The colors can be solid or we can put a light in the center giving a bit of a gradient. This light color can coordinate with your branding or website or simply compliment your clothing.
HAIR, MAKE-UP, WARDROBE
We ask you to come camera ready. We will not be providing a make-up artist, hair stylist or wardrobe person on the set. You may bring a couple clothing options to make final decisions once you see the backdrops. These will mostly be waist up shots. As for face make-up, if needed we have oil absorbing cloths as well as matte, oil absorbing powder to take care of shine. The lights and camera will tend to exaggerate any shine at the high points of your face (forehead, nose tips, cheeks and chin).
MUSIC
We will also have some stock music pieces (licensed to use and copyright free) to choose from if you’d like to have music. Music adds a nice bit of energy to fit your style or personality.
FINAL PRODUCT
Typically we edit the final piece immediately and you will walk out the door with a flash drive containing your finished video.
PAYMENT
You can make your payment with a check payable to Shadow Play Films, a credit card via PayPal or good, old cash.
To get more information and schedule your Kicker
please call Brenda at 970.215.4997 or email Brenda@shadowplayfilms.com